6 Effective Strategies for Salary Negotiation

How to negotiate salary after getting a job offer (checklist included)

Negotiating your salary is crucial, whether you’re starting a new job or aiming for a promotion. Despite the importance, only about 20% of people negotiate their salaries, while up to 40% never do. The primary reason for this is fear—fear of appearing demanding, losing the offer, or coming on too strong. However, not negotiating can be far more detrimental. How should you approach salary negotiations? Here are six strategies to consider before you initiate the conversation.


Salary negotiations are discussions between you and a representative of your current or prospective company, aiming to secure a higher salary. Whether you’re a new hire or a long-time employee, if you believe your salary is insufficient, you should feel empowered to negotiate for better compensation.


Negotiating your salary is vital for achieving the compensation you deserve. Starting at a satisfactory pay level provides motivation and sets the stage for future raises. Here’s how to prepare for salary negotiations:

  1. Build Your Case: Demonstrate your value to the company with specific examples of your contributions.
  2. Be Prepared for Resistance: Expect questions, especially about why you deserve a higher salary.
  3. Balance Firmness and Flexibility: Be ready to negotiate and reach a compromise that works for both parties.


  1. KNOW YOUR WORTH Research your profession and industry to determine a reasonable salary range. Check job postings to see what others in your field are earning, especially in public organizations where salary transparency is more common.
  2. GATHER INFORMATION Before negotiating, research current market salaries for your job title. Create a list of reasons justifying your salary expectations, backed by data from your industry.
  3. FACTOR IN YOUR PRIOR EXPERIENCE Consider your entire career, not just recent achievements. Highlighting extensive experience and skills will strengthen your case for a higher salary.
  4. HIGHLIGHT YOUR ACCOMPLISHMENTS Focus on your strengths and unique contributions. Showcasing your successes and the value you bring can boost your confidence and make a compelling argument for a raise.
  5. KNOW THE RIGHT TIME Choose an optimal time for salary discussions, preferably when your boss is relaxed and has time to talk. Schedule the meeting in advance to ensure their availability and focus.
  6. PREPARE FOR A COUNTEROFFER Be ready to negotiate further if you receive a counteroffer. Decide if you want to maintain your position, meet in the middle, or accept the offer. Always respond graciously, regardless of your decision.


  • NOT NEGOTIATING AT ALL The biggest mistake is not negotiating your salary. Many fear that asking for more will reflect poorly on them, but it’s crucial to advocate for yourself.
  • DOWNPLAYING YOUR ACCOMPLISHMENTS Avoid being overly humble. Present your achievements confidently to demonstrate your value to the company.
  • NOT DOING YOUR RESEARCH Enter negotiations well-informed about industry standards. Understanding what others in your position earn and the benefits they receive can significantly strengthen your negotiation.

Negotiating your salary can be intimidating, but with preparation and confidence, you can secure the compensation you deserve.

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